Stocky Dodo:

The Fantasy Investing Game for all Dodos

PROJECT DETAILS

Brand Strategy & Positioning | Brand Identity | Art Direction | Packaging | Preliminary Website Design | Social Media Campaigns

CLIENT

Anubhav Gupta

AGENCY

Sid&Vee

Stocky Dodo is a one-of-a-kind fantasy stock-picking game. At Stocky Dodo, we stand for simplifying finance & investing and making it fun for regular folks. We are a self-deprecating, friendly financial entity that considers ourselves no better than our consumer. We are at the crossroads of a Reddit page, a fantasy gaming app and a financial edutainment entity.

The visual identity for StockyDodo aims to turn finance into ‘funance’. We do this through playful illustrations, zingy colors, and most importantly, our little mascot - StockyDodo!

StockyDodo is a huge part of our visual universe. He helps viewers and fellow dodo’s navigate the app with ease.

Our tone of voice fosters a sense of community whilst emphasising the fact that neither we nor our consumers take themselves too seriously.

COMPLETED | 2021

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© Azra Adenwala | 2024 | Visual Designer